Nowadays, advertisements can be seen everywhere. Some hate them, but some consider them very helpful. And I agree, with the latter.

    Advertising can form a connection between companies and customers. It wonˈt be wrong to call advertising a way of communication between companies and their customers. Good advertising increases the needs of the public. In a successful business, advertising plays an important role. Advertising can be used to help people know about a product and to draw possible buyers. Advertising helps companies make more money by increasing sales.

    There are different kinds of advertising. Here are some common types.

    Non-electronic advertising advertises products through newspapers, magazines, books, posters and so on. By the means of advertising, companies can let people, who are connected directly and indirectly with non-electronic media, know about their products. Advertising on printed things is cheaper than advertising on television.

    Electronic advertising is the most popular means of advertising. One can cover different kinds of people by using this kind of advertising. Television viewers are in every home. If one is advertising on TV, his products would be introduced in almost every, house.

    Advertising on the Internet is getting more and more popular over time. You can get your advertising to reach every corner of the world.

    Many companies have their own department of advertising. The departmentˈs aim is to advertise the companyˈs products and services. On the other hand, many companies depend on advertising agencies(广告公司) for promoting(推销) their products and services. Companies should pay money to these agencies. Advertising agencies are always there to give advice, helping promote your products and services.

Denmark is a small country of about 5.5 million people. The United States is a country of about 315 million people. There is no doubt that Denmark and United the States are very different countries. However, are there lessons that the USA can learn from Denmark?

  In the United States, it is said that unemployment (失业率) is too high and income(收入) is too low. The gap(差距) between the very rich and everyone else is growing wider. However, in Denmark, the government makes sure that almost no one falls into economic(经济上的) problems. While it is difficult to become very rich in Denmark, no one is allowed to be poor.

  While millions of Americans are worrying about health care, health care in Denmark is free. Everybody is covered. The Danish health care system is popular, with patient satisfaction much higher than in the USA.

  Danish people understand that the first few years of a person’s life are the most important period. In order to give strong support to expecting parents, mothers get four weeks of paid leave before giving birth. They get another 14weeks of paid leave after giving birth. In the USA, working mothers enjoy no paid leave before and after giving birth.

  In Denmark, enough family time is considered an important part of having a good life. Every worker in Denmark has five weeks of paid vacation plus 11 paid holidays every year. And the United States is a country that does not offer its workers paid vacation time.

  Recently an organization has found that the Danish people were the happiest among about 40 countries. However, America did not list the top 10.

Big Ben is the nickname for the great clock in London．It is one of the ____  (1)  ____ interesting places in London.

    ____  (2)  ____ name of the clock was given in honor of (纪念) Sir Benjamin Hall．He was in charge of the work when the clock was built ____  (3)  ___ 1856. This man did much building work in London ____  (4)  ___ years ago. This clock has four ____  (5)  ____. No matter where you stand, you can read the ____  (6)  ____ on the face of Big Ben. Each face is as ___  (7)  ____ as a double-decker(双层) bus. The hands of the clock are about ____  (8)  ____ metres long. It is about the size of one person standing on the top of another person. Big Ben ___  (9)  ___ at the top of the clock tower in the Houses of Parliament(国会大厦). The huge clock ____  (10)  ___ a loud noise every quarter of an hour.

    The clock is a landmark (地标)of ____  (11)  ____ and London. When a reporter hopes to ____  (12)  ___ show he is in London on TV, a popular way is to show a picture of Big Ben．Big Ben also appeared in many films, ___  (13)  ____, the Walt Disney film The Great Mouse Detective. ____  (14)  ___ New Year's Eve, millions of people listen to Big Ben with the radio or TV．Sound goes more slowly than radio waves(无线电波), ___  (15)  ___ people may hear the bell strike(撞击)thirteen times if they are a little far from Big Ben.

In China, Teachers’ Day is on September 10th. It is a day to show appreciation(感激) andrespect(尊敬) to Chinese teachers. In the USA, there is also a day which is set   (1)   teachers. It’s called Teacher Appreciation Day. In fact, the US schools appreciate their   (2)   the whole first week in May. Teacher Appreciation Day falls on the Tuesday of that week.

During the whole week, American schools   (3)   have special parties for their teachers. They give teachers gifts and snacks. They also   (4)   some “Thank you” signs(标语) on the school walls.

American students usually give small gifts to their teachers. They want to   (5)   their appreciation for them. They also want to tell their teachers how great   (6)   are. It is a good idea to give some   (7)   or snacks to teachers. For example, an apple is OK. Another popular gift is a thank-you card. The US teachers love such a small card   (8)   it’s heartfelt(真诚的) and meaningful. What’s more, the card is   (9)   to make. Every student can make it. Students don’t need to   (10)   much money for the thank-you card. Do you want to make a thank-you card? Just try. 

  Do you like exciting nightlife? If your answer is yes, you may think life in Melbourne is ____  (1)  ____. Shops here often close at 6 pm. And there are no places to go at night. But things are different this ___  (2)  ____, because the Victoria Night Market has opened!

    I went to the ___  (3)  ____ at 7 pm. The smoky smell of meat created a nice summer. Some people played ___  (4)  ___ and the streets were full of people. They liked the music very much. At that moment, I thought I was back in China.

    I went to a stall (摊位) with orange decor (装饰品). The food in front of me was strange, ___  (5)  ___ I never tried it before. A woman at the stall smiled, ___  (6)  ____ at the food and said, "You can try this seafood flee. It's very special." After hearing the ___  (7)  ___ words, I bought some.

    Unlike Chinese rice, the rice was ___  (8)  ___, just like the color of the stall's decor. I found that it was quite delicious when I put the rice into my mouth. I finished it in just a few minutes. This unknown food filled my __  (9)  ____.

    I spent 50 Australian dollars, but I got to taste Greek meatballs, Thai noodles and a Brazilian hamburger. I'm glad that Victoria Night Market ___  (10)  __ so many great foods from every comer of the world! I will never forget this exciting experience!

Compared with other European countries, life in Italy is more relaxing. Italians love to talk over a cup of coffee, go out for a walk in the middle of the day, and enjoy long lunches and dinners. So, in some way, life there is  (1)   , too.

Family is important to Italians. They can’t think of spending a day without asking about their   (2)   or children, and a weekend without a family lunch or dinner.

Sport plays an important role in the lives of many Italians.  Soccer is their favorite sport.  There are hundreds of soccer   (3)  with top soccer teams in Italy.  Also, many top players from all over the world go to Italy to  (4)  for the teams there.

The best thing is that Italian  (5)  is full of national holidays. People there love to go on trips or hold parties to celebrate them. They can get higher pay there.

“You speak very good English”the other day I heard an American say to a Chinese student of English. “You  (1)  very good English.” But the student answered, “ No, my English is very poor.” The foreigner was quite  (2)  at the answer. Thinking he had not made himself  (3)  or the student had not heard him clearly, he said, “Yes, indeed, you speak it very well.” But the Chinese student still  (4)  saying “No”.  (5)  the foreigner gave up and didn’t know what to say.

       What’s wrong with the student’s answer? It is because he didn’t accept a compliment as the American people  (6)  . He should have said “Thank you” instead of “No”. He actually understood what the American had said. But he thought he should be modest. If someone says to a woman, “ You look  (7)  beautiful with the new clothes  (8)  .” she should be very happy and answer, “Thank you.” In our country we think  (9)  modest is a virtue and showing off is a bad behavior. But in the West, if you are modest and say, “ No,   (10)  I can’t do it well,” then the others will take it for granted (理所当然)that you  (11)  can not do it. If you often say,“No”, you will certainly be looked down upon by  (12)  . When  (13)  for a job, if one says something like “Yes, I can certainly do it” instead of “ Let me have a try on the job”, he or she can expect to get it. So in the West, one should always be confident.  (14)  self-confidence, he can’t go anywhere. Confidence is of great  (15)  to one in a country where competition is quite keen.(激烈)

Father works very hard for the family every day. There’s a special   (1)   in China. It’s Baba’s Day. It’s for Chinese   (2)  . It is on August 8. This date   (3)   like the Chinese word “Baba”. It is from Shanghai.It is   (4)   interesting day in a year.

Children in China often celebrate(庆祝) it with   (5)   family. It is a   (6)   chance(机会) for them to show their love to their fathers.   (7)   this day they are nice, helpful and happy. After they wake up, they cook breakfast in the   (8)   .They spend a   (9)  time on it. When they finish cooking breakfast, they   (10)  nice food and hot drinks to their fathers’ beds. They also   (11)   their fathers some wonderful    (12)   ,

such as (例如）beautiful cards, new clothes and other things. They do   (13)   things for their fathers.

Boys and girls, do you love your fathers? Then don’t   (14)   this day. On the morning of this day you   (15)  to say to them, “Dad, I love you. Happy Baba’s Day!”